Last week I had the pleasure of attending a media preview of Living Proof’s latest product innovation. I’ve been using Living Proof’s heat protector, and I like it, so I was really interested in trying their new Curl collection, which is made specifically for women with curly hair.
The products in Living Proof’s Curl collection are powered by their Extended Curl Memory technology that repels humidity, defines curls with time-released conditioning, and provides flexible hold for long-lasting, frizz free curls. Living Proof claims that Curl outperforms the leading curl products under extreme humidity conditions, including conditions like getting caught out in the rain! Living Proof Curl also doesn’t contain any oils, and the products are hydrophobic…they reject water. Yet, they claim to be conditioning and moisturizing.
Needless to say, I had to try these products for myself. After about two months of wearing my hair straight, I finally went back to curly this weekend, and I used the Living Proof Curl collection so that I could give you all a solid product review. Living Proof provided me with the products free of charge, but they aren’t sponsoring this post (I’ve received no monetary compensation from Living Proof to write this post) and as always, the opinions in this post are 100% mine.
Before using the Curl products, I deep conditioned my hair using the Cherry Lola Treatment, which helps increase my hair’s ability to absorb moisture and conditioning from the products I use. Since I’d been wearing my hair straight so often, I wanted to make sure my hair was being infused with protein and moisture before I tried anything new. I mixed 1 cup of the SheaMoisture Jamaican Black Castor Oil Treatment Masque with 1/4 cup of baking soda and 1/4 cup of Bragg’s Liquid Aminos. I left the mixture in my hair for 25 minutes and then rinsed clean (results of my Cherry Lola Treatment are below).
Next I started using the Curl products. There are four products in the collection:
- Curl Conditioning Wash: A sulphate-free, silicone-free, non-lathering conditioning wash that removes all residue while its time-release conditioners keep hair perfectly hydrated.
- Curl Detangling Rinse: A water-activated detangler that preps curls for a frizz-free style. The rinse combines a special molecule with time-release conditioners to smooth strands, balance moisture and increase manageability so curls are defined.
- Curl Defining Styling Cream: Delivers curl control and definition for natural curls with a light, flexible hold technology not typically used in hair care. Powered by Extended Curl Memory Technology, the cream makes curls spring back to their perfect shape and stay beautiful, defined and frizz-free longer.
- Curl Enhancing Styling Mousse: Delivers curl shaping and enhancement for natural waves with extra-strength hold to help curls contract into shape and set with a flexible feel, leaving them touchable yet resilient.
I used the conditioning wash first, and I didn’t have any complaints. My hair did feel very light and clean, and my curls were defined. My hair didn’t feel as “juicy” as it does when I use my Trader Joe’s Nourish Spa Conditioner. I suppose that’s because Living Proof Curl doesn’t use any oils?
Next I detangled using the Curl Detangling Rinse. It worked, but I think I used WAY too much because it started to later (first sign) my hair eventually got crunchy (second sign). A little bit on your fingers should be fine for each section.
I rinsed my hair upside down in the kitchen sink (because I was writing this post), but you should probably use the detangler and rinse it out in the shower. This is when you’re going to want to start shaping your curls and getting them ready for styling, so the shower stream should be helpful.
After using the detangler, my kinks were more defined than they were after I’d done the Cherry Lola Treatment. I had more clumping and definitely less frizz.
Once my hair was clean and detangled, it was time to style. There are two stylers in the Curl product line, and I used both of them. I started with the Defining Styling Cream and then followed up with the Enhancing Styling Mousse. I then flat-twisted my hair and set the ends on orange flexi-rods.
I spent about twenty minutes under the dryer and then I took out the flexi-rods and let out my twists when my hair was STILL DAMP. I had ZERO FRIZZ. That was actually amazing. My curls didn’t drop either, even though I was working with damp hair. That’s something I’ve NEVER experienced in all my years of styling my hair. Natural girls know that you NEVER touch your hair before it dries completely because the frizz is real, but Living Proof did a great job in creating a frizz-free styling system.
That said, the products will run you about $28 a bottle (multiply that by four bottles if you want to have the complete system) and there’s no way to tell how long they’ll last because the product directions don’t tell you how much to use. The directions also don’t make it clear whether these products are only to be applied on wash day, or if they can be used as daily moisturizers. I didn’t moisturize my hair at all on Day 2, so I just used my usual products give my curls a little life on Day 3. I feel that the point of the Living Proof Curl collection and its time-released conditioning would be that you wouldn’t need to moisturize and seal, but I didn’t feel comfortable going three days without moisturizing my hair at all.
On a related note, I’m not sure that these products were made with kinky textures in mind. Other than the humidity control (which works, by the way) and frizz-free styling (which is a huge deal for sure), I don’t see many benefits for kinkier textures that are prone to dryness and need a bit more moisture than other curl types. For example, the styling cream and mousse made my hair feel sticky when I was using them. They didn’t flake and there’s zero product buildup in my hair right now, but it was hard for me to twist my hair because my strands kept sticking together.
I’m going to use the products again at the end of the week when I’m ready to wash and style my hair, but I’m going to do things a bit differently. First, I won’t be doing the Cherry Lola Treatment (I only use it once or twice a month). Secondly, I’m going to wash my hair in the shower (instead of the kitchen sink) and use less product and see if that has any effect on how my hair feels once I’m done. I’m going to do the same hairstyle, but this time I’m going to apply the cream and mousse to each individual section once I’m ready to twist, versus applying the products to my entire head at once. I’ll be back with an update to this review once I’m all done!
I hope this was helpful. If you’re interested in trying Living Proof Curl for yourself, the products are available on livingproof.com right now, and they’ll be in Sephora in January and in Ulta in February.